Every purchase makes a ripple.

A scroll study: how everyday business spending, pointed in the right direction, spreads into lasting change..

Scroll to see it

One

It starts with something ordinary.

A coffee order. A box of stationery. The things every business buys, every week, without a second thought.

Two

Choose where it goes.

Buy the same things from a social enterprise, and the money does a second job on its way through.

Three

Small choices add up.

One order is a drop. A whole team’s spending, month after month, is a current.

Four

And the ripple reaches people.

Jobs, training, meals and support, funded by money you were going to spend anyway.

Purchases dropping into water, sending ripples out to the people they help

Turn what you already spend into what you believe in.

The real site would carry this through: the story, the businesses taking part, and a sign-up that asks different questions of buyers and suppliers.

A scroll study by Built and Yours. Impact areas are illustrative.